Our company YING YOUNG FASHION TASARIM PRODUCTION AND PAZARLAMA A.Ş. attaches great importance to ensuring the security of your personal data that you have transmitted to us while using our website (yingyoung.com) or by other means.

“Personal Data Protection Law” No. 6698 came into effect. Within the scope of this legislation, our Company observes and complies with the legal rights of the Users in all its business and transactions.

We would like to inform you about the aforementioned legislation and some definitions specified in this legislation:

Personal data                         : Any information relating to an identified or identifiable natural person,

Processing of personal data   :Obtaining, recording, storing, preserving, changing, rearranging, disclosing, transferring, taking over, making available, classifying or using personal data completely or partially by automatic or non-automatic means provided that it is a part of any data recording system. all kinds of operations performed on data such as blocking,

Data processor                        The natural or legal person who processes personal data on behalf of the data controller, based on the authority given by the data controller,

Data recording system: The record system where personal data is processed in accordance with specific criteria.

Data controller: The real or legal person responsible for determining the purposes and means of processing personal data, and for establishing and managing the data recording system.

  1. Protection of Personal Data and Our Company's Data Controller Position:

Our company holds the position of Data Controller. Within this framework, all responsibilities imposed on the Data Controller by legislation are vested in our company, and you can directly address any requests or inquiries as the Data Controller.

The purpose of this Information Text is to provide you with information about the processing, protection, and use of your personal data that you may share with our company during your purchases and/or when signing a membership contract on our website.

Your personal data will be processed in the manner specified in this Information Text during your purchases and/or when signing a membership contract. Therefore, it is strongly advised to carefully review this Information Text and, subsequently, make your decision regarding giving your Explicit Consent.

  1. Purpose of Processing Customer's Personal Data:

Customer's personal data is processed within the framework of the personal data processing conditions and purposes specified in Article 5 and 6 of the Law.

The customer's personal data is processed for the following purposes:

  • Conducting necessary activities by the relevant units to benefit individuals from the products and services offered on our website, and performing related business processes.
  • Conducting necessary activities by the relevant units for the realization of the commercial activities conducted on our website and carrying out related business processes.
  • Planning and implementing the commercial and/or business strategies of our website.
  • Ensuring the legal, technical, and commercial-business security of individuals with whom our website has a business relationship, and personalizing the products and services offered by our website to the liking, usage habits, and needs of the relevant individuals, and planning and executing the necessary activities for recommending and promoting them to the relevant individuals.
  • Establishing the possible rights and receivables of the related parties.
  • Providing information to authorized institutions in accordance with the legislation.
  • Creating and monitoring user records.
  • To fulfill obligations within the scope of the Law on the Protection of the Consumer, the Law on the Regulation of Retail Trade and other legal regulations on behalf of our Company, by our branches, call center, affiliates or through our websites and social media pages or through all kinds of channels including but not limited to to ensure,
  • To provide better service to users, to provide and offer various advantages, to provide information about sales, marketing, information, promotions, to provide information about campaigns and conditions, to conduct surveys, customer satisfaction research, to speed up your purchases, to receive and deliver your orders,
  • Creating campaigns for users, cross-selling, target audience determination,
  • Carrying out activities to increase the user experience by tracking user movements, developing the operation of the website and mobile application of our shopping site and personalizing it according to customer needs, conducting direct and indirect marketing, personalized marketing and remarketing activities, personalized segmentation, targeting, analysis and company Carrying out internal reporting activities, market research,
  • Planning and executing the sales and marketing processes of our shopping site's products and/or services, including for the purposes of planning and executing customer satisfaction activities and planning and executing customer relationship management processes, creating and/or increasing loyalty to the products and/or services offered by our shopping site Within the scope of the planning and execution of the processes, it can be processed in line with the approval of the Customer and shared with the parties specified in this Personal Data Protection Text.
  • For the purpose of realizing the purchases made by the users on our website, establishing and performing the contracts, fulfilling the mutual debts and obligations arising from the purchase / sale contract, realizing the deliveries, issuing the invoice, opening the current account record, fulfilling the tax obligations, collecting the payments and fulfilling the other assumed acts. , surname, address, contact phones, bank information, billing information, tax records, TCKN, mersis numbers, IP addresses, log records can be processed. These personal data are destroyed together with the performance of the contract and the expiration of the contractual / legal statute of limitations.
  • Our Website; has the right to associate the behavior of the user on the site with a cookie in the browser, even if they are not a member, for the purpose of online behavioral advertising and marketing, and to define remarketing lists based on metrics such as the number of pages viewed, the duration of the visit and the number of target completions. Then, targeted advertising content may be shown to this user on the site or other sites in the Display Network, based on the interests of the users. During the redirection of Google AFS ads to our Shopping Site, Google may place cookies on users' browsers or read the cookies contained in them or use web beacons to collect information.
  1. Processing and Transfer of Personal Data of Customers:

To carry out the necessary work by the business units to benefit from the personal data of the customers, the products and services offered by our website and to carry out the relevant business processes, to carry out the necessary work by the relevant business units for the realization of the commercial activities carried out by our website and to carry out the related business processes, planning and executing the commercial and/or business strategies of our website, ensuring the legal, technical and commercial-occupational security of our website and the related persons who have a business relationship with our website, and customizing the products and services offered by our website according to the tastes, usage habits and needs of the people concerned. Company officials, affiliates, business partners, suppliers, shareholders, legally authorized public institutions and organizations within the framework of the personal data processing conditions and purposes specified in Articles 8 and 9 of the Law, including the planning and execution of activities necessary for the recommendation and promotion to the relevant persons. organizations and private institutions.

The User's Name and Contact Information may be shared with payment institutions for the purpose of identity verification pursuant to the payment institution framework agreement to be approved at the payment stage and in accordance with the Regulation on Measures Regarding the Prevention of Laundering Proceeds of Crime and Financing of Terrorism published in the Official Gazette dated 9 January 2008 and numbered 26751.

İnternet sitemiz, kişisel verileri yukarıda belirtilen amaçlar dahilinde, 6698 sayılı Kanun’da öngörülen şartları sağlamak koşulu ile yurt içinde üçüncü kişilere aktarabileceği gibi yurt dışına da aktarabilecektir. Bu kapsamda, kişisel veriler, kargo/kurye şirketleri, bankalar, vergi daireleri, mali müşavirlik firmaları, internet servis sağlayıcı firmalar, barındırma hizmeti veren firmalar ile paylaşılabilmektedir.

  1. Personal Data Collection Method and Legal Reason:

Personal data is collected electronically from customers.

  1. Storage Periods of Personal Data:

Our website stores personal data for the period specified in the relevant legislation, if stipulated in the relevant laws and regulations.

In this framework, personal data is stored during the contract period if there is a contractual relationship, and at the most during the legal/legal statute of limitations after the termination of the contract.

We would like to provide the following information regarding the implementation of the statute of limitations;

If the purpose of processing personal data has ended and the relevant legislation and the storage periods with explicit consent have also come to an end;

Personal data will be stored only to provide evidence in possible legal disputes or to assert the relevant right related to personal data or to establish a defense. In the establishment of the periods herein, the statute of limitations for asserting the aforementioned right and despite the expiry of the statute of limitations, the storage periods are determined based on the examples in the requests submitted to us on the same issues before. In this case, the stored personal data is not accessed for any other purpose, and only when necessary to use it in the relevant legal dispute, access to the relevant personal data is provided. Here, too, personal data is deleted, destroyed or anonymized after the aforementioned period expires.

  1. Customers' Rights as Personal Data Owners:

Data owners pursuant to Article 11 of the Law;

  • to learn whether personal data about them is processed,
  • requesting information on personal data if it has been processed,
  • To learn the purpose of processing personal data and whether they are used in accordance with its purpose,
  • Knowing the third parties to whom personal data is transferred in the country or abroad,
  • Requesting correction of personal data in case of incomplete or incorrect processing and requesting notification of the transaction made within this scope to the third parties to whom the personal data has been transferred,
  • Requesting the deletion or destruction of personal data in the event that the reasons requiring its processing cease to exist despite the fact that it has been processed in accordance with the provisions of the law and other relevant laws, and requesting that the transaction carried out within this scope be notified to the third parties to whom the personal data has been transferred,
  • Objecting to the emergence of a result against the person himself by analyzing the processed data exclusively through automated systems,
  • has the right to demand the compensation of the damage in case of loss due to the unlawful processing of personal data.

In order to exercise these rights, you can submit your request to the Data Controller in accordance with the procedures and principles set forth in Article 5 of the Communiqué on Application Procedures and Principles.

Our mailing address for the delivery of your requests: Gayrettepe Mh. prof. Dr. Bulent Tarcan Cd. Engin Pak Business Center No:5 Beşiktaş/Istanbul

our e-mail address: hello@yingyoung.com

According to the nature of the request, our company will finalize your request within (30) days from the date of receipt of the request and transmit it to you electronically.

In order to ensure the security of personal data and to prevent illegal data sharing, we may request information from you for identity verification, and we may also ask you questions about your application in order to ensure that the application is concluded in accordance with the request. If the request requires additional costs, the fee in the tariff to be determined by the Board may be reflected to you (Communiqué on the Procedures and Principles of Application to the Data Controller - Article 7). In the event that your information regarding the requests you submit in your application is not correct and up-to-date, or if you make an unauthorized application, our Company will not be liable for any demands arising from the application in question.

You can always get information about your personal data by sending an e-mail to the e-mail address hello@yingyoung.com, you can also access the Personal Data Clarification Text of our Shopping Site from the link yingyoung.com/kvkk for detailed information.


Our company will destroy, delete or anonymize all your personal data after the expiry of the legal contractual statute of limitations, provided that the term of the Contract expires and mutual debts and obligations are fully and definitively terminated.

There may be changes in line with legal and technological developments regarding the issues included in this form.